Google’s next-generation large-scale language model, Gemini 3.0, is about to be released, with frequent leaks from company employees and CEO Sundar Pichai explicitly stating that the model will launch before the end of this year.
IT Home notes that AI enthusiasts on social media platform X (formerly Twitter) and multiple Discord communities are reaching fever pitch; some “AI truth-seekers” even firmly believe that Gemini 3 has already been quietly launched. Given Google’s tradition of semi-secretly testing new models, such speculation is not entirely unfounded.
It’s not just ordinary users who are eagerly awaiting this; the entire AI industry is holding its breath, waiting for Google to reveal its trump card. The industry generally expects Gemini 3 to achieve significant leaps in code generation and multimodal content creation; particularly noteworthy is the rumored integration of an upgraded version of “Nano Banana,” a new generation of Google’s previously wildly popular image generation tool.
Since the emergence of ChatGPT in late 2022, Google has been widely perceived as a slow-moving industry giant struggling to catch up. At the time, this assessment was not without merit: facing its most severe survival challenges in years, Google quickly restructured its team, focusing on integrating generative AI into its core product matrix.
Now, this once-dormant tech behemoth has awakened: Gemini’s user base is rapidly expanding; the AI revolution has so far not shaken its core profit pillar, advertising; and calls for Pichai’s resignation have largely subsided.
To achieve this catch-up, Google fully leverages its unique “full-stack” advantage, not only developing large-scale models in-house but also achieving efficient distribution through its vast product ecosystem and building a robust infrastructure using Google Cloud. This has allowed Google to remain outside the increasingly complex “mutual aid network” of the current AI industry and avoid the widespread concerns about a growing bubble.
Meanwhile, a huge opportunity lies before Google: OpenAI’s highly anticipated ChatGPT 5 has received a lukewarm reception, falling far short of expectations as a “blockbuster.” Is this a sign that the AI industry is entering a “plateau,” or does it mean OpenAI’s edge is waning?
According to multiple insiders speaking to Business Insider, the new model’s performance is “extremely stunning.” If Gemini 3 truly becomes a phenomenon, Google could potentially reclaim the industry leadership it has coveted since the start of the generative AI wave.
For OpenAI, this undoubtedly poses a serious challenge: it lacks Google’s full-stack integration capabilities, and its previous lead was primarily built on “first-mover advantage” and extensive industry alliances.
Google still needs to address a key challenge: currently, “ChatGPT” has become the default synonym for AI technology in the public eye; its cognitive position in the chatbot field is comparable to that of “Google” in web search.
The user base also differs significantly: Google claims Gemini has 650 million monthly active users, while OpenAI’s ChatGPT boasts approximately 800 million weekly active users. Although Gemini’s popularity among younger users continues to rise, bridging the gap remains a long and arduous task.
It’s worth noting that Google’s strategic investments over the years in cloud computing, self-developed chips, and top talent are now bearing fruit. If Gemini 3 truly makes a splash, all Google needs to do is capitalize on this opportunity.
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